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The Reasonable Expectations Window (REW) – Why setting customer expectations is not enough
October 13, 2016
Shane Goldberg
The Reasonable Expectations Window (REW) – Why setting customer expectations is not enough
Shane Goldberg
October 13, 2016

The Reasonable Expectations Window (REW) – Why setting customer expectations is not enough

Shane Goldberg
October 13, 2016

Setting and managing customer expectations is often viewed as critical to business success.

In this LinkedIn post, I argue that it is important, but only if the expectations you are trying to set are reasonable, which is not always the case.   

Newer PostNo CEO buy-in - No customer experience project
Older PostThe 4-Step Spring Cleaning Guide for your customer experience
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